Build Your Brand: Blogging, SEO, SocialMedia & Relationships
18 Lessons from Rob Cubbon - Creative Director & Web Marketer
How to market your business and website with a blog, onsite optimization, social media and relationships.
A website is essential – not only to every business – but to everyone in today’s economy. In order to create a successful web presence it's becoming increasingly important to "be everywhere". I can explain how to achieve this efficiently and without wasting time.
My name's Rob Cubbon I've been running an online business for over 7 years. I will explain: blogging, website optimization for the search engines, and how to be active on social networks without spending too much time on them. And, lastly, but by no means least, how to foster meaningful relationships with people in your niche – an often over-looking web marketing essential
This course will show you exactly how to do this with easy step-by-step instructions. Communicating with your audience has never been more fun :)
Rob Cubbon, Creative Director & Web Marketer
I have over 20 years experience in graphic design and marketing. I have run my own company Rob Cubbon since 2005. I provide creative design and effective marketing services. I love blogging and I'm interested in helping people with their businesses.
A few years ago you could find me stuck behind a computer in a soulless office block in central London. Now I run my own business helping people like you. And I love it!
Being your own boss is an incredibly liberating experience but it can be difficult as well. There never seems to be enough hours in the day for what we want to do.
I’m driven to help people experience the positive side of entrepreneurship, not the negative.
I create websites and run internet marketing campaigns for my clients. I offer complete hosting, development and design packages as well as design and marketing help on an ad hoc basis. Website creation, company identity, promotional material, etc.
What You Will Learn
Get more traffic to your website
Become a thought leader in your niche
"Be everywhere" on social media (without the effort)
Get links, social shares and notice from others in your industry
How to set up and use Google Analytics
How to create an XML Sitemap and register it with Google Webmaster Tools
How to get on to Google maps
How to add social media share buttons
How to make sure your WordPress website works quickly which is a really important SEO concern
How tooptimiseyour website for Google and the other search engines
How to do proper keyword research for your website so you target search terms that will be easy and profitable to rank for
How to create individual blog posts that Google and your visitors will like and that ensures the maximum traffic possible.